Morgantown, WV – InnerAction Media (IAM), a marketing and media agency, has been recognized for its exceptional video production by winning two prestigious national Telly Awards. The 44th Annual Telly Awards is the premier national award and honors excellence in...
In today’s world, marketing is everything. Small businesses struggle to make their mark in the marketplace, and marketing plays a crucial role in their success. However, creating marketing content that is both effective and engaging can be a challenging task....
What Is the Difference Between the Two? No matter how large or small, your business is, you need to use social media strategically. Many people make the mistake of thinking that you either don’t need to have a strategy in place for social media or that simply...
Living in a digital age, we have access to a wealth of information at our fingertips to help guide us like never before. Consider blogs, for example. Hubspot defines a blog post as an article, news piece, or guide published in the blog section of a website. Say you...
While there are many factors that lead to a business’s success, one of the most important factors is how customers perceive your brand. No business has complete control over how they are perceived, nor should that be the goal. However, your business should have a...
Everyone understands the basic formula of advertising: Advertisement + Visibility = Attraction. Seems easy enough, right? Not so fast. In today’s world of advertising, it’s not so much what you say but how, when, and to whom you say it. One of the ways marketers...
